The Food Programme - Bovril

Bovril

Download Bovril

Cambridge University historian Lesley Steinitz explains the pioneering story of Bovril. From its beginnings at the end of the 19th Century there are many parallels between Bovril then and our food production today.

Robert Opie takes Sheila round the Museum of Brands to see Bovril's strong advertizing campaigns. Pete Simson drinks beef tea with the crowds at a Bristol Rovers game. And Sheila samples a Bovril cocktail.

Presented by Sheila Dillon and produced in Bristol by Emma Weatherill.

Published on Sunday, 8th December 2013.

Available Podcasts from The Food Programme

Subscribe to The Food Programme

We are not the BBC, we only list available podcasts. To find out more about the programme including episodes available on BBC iPlayer, go to the The Food Programme webpage.