Sliced Bread - Toast - Phones 4u
The mobile phone retailer, Phones 4u, was hugely profitable, so why did it have to close all of its 700+ shops?
The BBC Business journalist, Sean Farrington and the entrepreneur, Sam White discover how Phones 4u ended up toast with help from expert guests including:
John Caudwell - Phones 4u founder
Nikki Barrow & Chris Papageorgiou - former Phones 4u staff members
Ian White - editor of Mobile News magazine
Produced by Jon Douglas. Toast is a BBC Audio North production for BBC Radio 4 and BBC Sounds.
You can email the programme at toast@bbc.co.uk
Feel free to suggest topics which could be covered in future episodes.
Sliced Bread returns for a new batch of investigations in December, where Greg Foot investigates so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds
Published on Thursday, 5th December 2024.
Available Podcasts from Sliced Bread
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