Profile - Zia Yusuf
Reform UK triumphed in May’s local elections, winning many more council seats up for grabs than the other major parties. Behind the scenes, the party has gone through major changes. Millionaire businessman and donor Zia Yusuf was appointed chairman last summer, and has been credited with professionalising the party. The son of Sri Lankan immigrants, he made his money co-founding a luxury concierge business, before moving into politics; and all before the age of 40.
But where do his ambitions lie beyond being chairman? And where does the future of the party lie beyond the central figure of Nigel Farage?
In this episode of Profile, Stephen Smith explores the life, career and journey of the man some say is responsible for Reform UK’s growing success.
Presenter: Stephen Smith
Producers: Lucy Pawle and Nik Sindle
Researcher: Gabriel May
Editor: Max Deveson
Sound: Gareth Jones
Production Coordinator: Maria Ogundele
Archive:
‘Communication Problems’ - Fawlty Towers
BBC / writers: John Cleese and Connie Booth
Published on Saturday, 10th May 2025.
Available Podcasts from Profile
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