5 Live News Specials - Why do we need ‘This Girl Can’?

Download Why do we need ‘This Girl Can’?

A new advert called This Girl Can shows women ‘wiggling’ and ‘jiggling’ whilst working out and playing sports.
‘Sweat like a pig, look like a fox’ is one of the slogans from the advert which encourages women to embrace their bodies whilst being active.
5 live Breakfast asked: Are we getting it right when it comes to women and sport?’

Published on Friday, 16th January 2015.

Available Podcasts from 5 Live News Specials

Subscribe to 5 Live News Specials

We are not the BBC, we only list available podcasts. To find out more about the programme including episodes available on BBC iPlayer, go to the 5 Live News Specials webpage.