WorklifeIndia - How to make it big in India's music industry
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Bollywood dominates the music business in India. There is a lot of colour, drama, big sets and complex choreography. But a growing number of independent music artistes are now marking their own place, and providing a welcome alternative to the high-end, dress-to-impress film scores.
But can they make money and achieve success? And how can they challenge the bias in India that to be a successful musician, you need to have music titles in Hindi movies?
In this edition of WorklifeIndia, we discuss how to make it big in India’s music industry.
Presenter: Devina Gupta
Contributors: Ankur Tewari, musician; Ananya Birla, singer-songwriter; Vasundhara Mudgil, India head of communications, Spotify
Published on Friday, 4th December 2020.
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