What in the World - Can social media apps help you save money?

Download Can social media apps help you save money?

Social media platforms, like Instagram and Xiaohongshu, are full of shopping tips to help you spend. But they can also help you save, partly by providing support and advice through groups of like-minded individuals - or, in China, da zi. This is a growing trend, especially among young women.

The BBC’s Sylvia Chang explains why they’re joining, and how this could impact China’s economy. We also hear from Anita Nkonge, in Kenya, about a popular saving challenge there.

Plus, if you’re currently on a budget we’ve got five top tips on how to save from Ashley Lee (@hermoneymastery on TikTok).

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Presenter: Hannah Gelbart
Producers: Mora Morrison, Maria Clara Montoya and Julia Ross-Roy
Editor: Verity Wilde

Published on Tuesday, 7th May 2024.

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