Inheritance: Samsung - 5. Cinderella and the prince

Things are changing at Samsung as the business looks to the internet for success. But when the dot-com bubble bursts, the company is left exposed to some awkward questions.

In this brand-new 10-part series from the BBC World Service, we take you behind closed doors - inside the billion-dollar deals and the family power struggles that shape global empires. When your relatives are also your business partners, every decision is personal. In these dynasties, the boardroom isn’t just about profit - it’s about survival.

Host: Elise Hu
Producers: Simon Tulett and Sally Abrahams
Fact-checkers: Matt Toulson and Su-Min Hwang
Music: Thomas Ross Fitzsimons
Mixing and sound design: Charlie Brandon-King
Series editor: Matt Willis
With special thanks to Geoffrey Cain, Sojin Lim, Jaeyeon Lee, Jake Kwon and Mary Wilkinson
Senior commissioning producer: Sarah Green
Commissioning editor: Jon Manel

Inheritance is a BBC Long Form Audio production

Published on Monday, 13th April 2026.

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